Should you perform a SWOT analysis regularly? This planning technique can help you identify what your business is doing well and what it needs to improve. Read more
SCORE mentor Margo Johnson offers up some expert advice on the importance of delegating to increasing productivity and enhancing retention of top employees.
As the old saying goes--it’s not what you know, it’s who you know. Guest expert Tracy Dryovage, Vice President of Commercial Lending at First Community Bank in Petoskey, shares the importance of maintaining a solid network and how to increase your connections.
Rex Winter, SCORE Mentor, offers insights into timing small business borrowing, including proactively conducting business planning and examining your current financial situation.
Getting clients (and sales!) takes time and energy. Sarah George of Connective Consulting offers tips for growing business without increasing busy-ness. Learn to make your growth efforts more effective so it takes less time and makes a bigger impact?
Skip the popularity contest and focus in on developing a loyal, genuine following. Guest expert this month, Marcie Wolf, owner of Abuzz Creative, offers suggestions and warnings about developing your following on Instagram.
Content marketing-- entertain, educate and inspire your customers. Guest expert Sarah George shares ways to use the 3 C's of Effective Marketing to develop material that fits your business and ideal client
Why you need a website. Guest expert Marcie Wolf discusses how your business will benefit from maintaining your website.
Good reviews will lead to more customers. Read these tips from SCORE mentor Tracey Dryovage for getting Google reviews that as part of your strategy to improve your SEO, increase clicks to your website and win more customers.