Recorded Webinar

Developing a Marketing Strategy for Your Startup Business

This webinar, presented by Deluxe, will give your Startup the tools you need to quickly, easily and effectively create your ideal marketing strategy. Read more

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Recorded Webinar

Gain More Positive Online Reviews…and Manage the Negative Ones

This hands-on session will cover the latest trends related to online reviews, how to generate 5 star reviews, know what to do with negative reviews and much more. Read more

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eGuide

Marketing Fundamentals: 8 Ways to Reach New Customers, Starting Today

Download this ebook which breaks down the marketing landscape into eight manageable steps. Learn why marketing is vital to your small business. Read more

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Blog

7 Keys for a Successful Seasonal Business

Article Language: English
September 4, 2022,

Is your business the 1 in 6 categorized as seasonal? SCORE Mentor Patti Bayne Tomczak shares insights into finding success by leveraging your off season..

Blog

Finding Your Ideal Client (PART 2)

Article Language: English
September 4, 2022,

Guest expert Sarah George, Connective Consulting, continues her advice on how to find your ideal client with tips for a Story Brand framework to guide your efforts.

Blog

The Impact of TikTok on Small Businesses

Article Language: English
August 16, 2022,

SCORE Tip of the Mitt chapter mentor and chairperson Sharon Schappacher explains why TikTok is worth considering for your small business--users spent $2.3 billion on the app in 2021! Find out how your small business can join in.

Blog

Let Your Brand Tell Your Story (Part 1)

Article Language: English
August 9, 2022,

Brand expert and marketing strategist Sarah George offers quick advice on storytelling and offers an overview of the tool Story Brand.

Blog

4 Simple Website Updates for Better Google Results

Article Language: English
July 11, 2022,

It's summer ... and a good time to check on your website. As marketing expert Marcie Wolf explains "having a website is not a one-and-done process." In this post, Marcie offers tips for helping consumers find your busiess.

Blog

What’s Happening in Retail Sales

Article Language: English

SCORE mentor Sharon Schappacher shares stats relating to retail sales and changing consumer behaviors and how to stay true to your customers.

Blog

What is the future of retail?

Article Language: English
May 31, 2022,

How is technology changing the way brands sell to consumers? SCORE mentor Herb Carlson has the info you need to stay on top of the changing brand technology

Blog

Tips to Grow Your Business

Article Language: English
May 31, 2022,

Here's some expert advice to help you grow your small business from Sarah George, owner of Connective Consulting. How to make sure you don't neglect your marketing plan with limited staff.

Blog

10 Creative Ways to Use QR Codes

Article Language: English
May 10, 2022,

Featured expert Sommer Poquette shares tips for using QR codes.

Blog

The Importance of Networking and how it can benefit your small business

Article Language: English
April 10, 2022,

As the old saying goes--it’s not what you know, it’s who you know. Guest expert Tracy Dryovage, Vice President of Commercial Lending at First Community Bank in Petoskey, shares the importance of maintaining a solid network and how to increase your connections.

Blog

E-A-T: The Three Elements of Quality Content

Article Language: English
March 21, 2022,

Search Engine Optimization is Everything. Marcie Wolf explains why you need to understand your audience and how Google's Search Quality Rater Guidelines work ... so you can build traffic with expertise, authority and trustworthiness.

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