Owning a business is both exciting and intimidating, but you have lots of support. Find resources to help you make decisions on starting or growing your enterprise. Browse these tools, then contact your SCORE mentor to get help putting your ideas into action.
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Three Ways to Connect with Clients
Guest expert Sarah George, owner of Connective Consulting, describes ways to grow your client base by following three steps for developing customer relationships: Ask, Tell, Listen.
Social Tip: Can You Actually “Own” a Hashtag?
Marcie Wolf of Abuzz Marketing tells us the ins and outs of hashtags and whether or not you can own one. Check out Abuzz Creative for more tips, too.
Size-Up Your Business With Consumers Energy
Guest expert Carlin Smith shares how small businesses can access free business intelligence provided by Consumers Energy's SizeUp program.
Who’s To Blame?
What makes a business succeed? Is it luck? Money? Management? Herb Carlson discusses the key to success is the people it employs.
Is Green Good?
Following up on his 2019 article titled A Vice for Some Can be a Virtue for )thers, SCORE mentor Jim Abbey discusses reasons for investing in socially responsible companies and what this means for small business.
Let Data Take Away the Guesswork
Clicks, likes, shares, open rates or page visits: guest blogger and data trainer, Erin Bemis, shares her expertise on making data work for your small business.
Financing and Your Business Credit Score
When did you last check your personal and business credit score? Tip of the Mitt SCORE chairperson and mentor, Sharon Schappacher, discusses the importance of understanding how this information impacts your small business.
DIY Marketing – Do’s and Don’ts
Are you planning to market your small business but finding the day-to-day grind of running a small business gets in the way? Score mentor Kathryn Brandis sets the record straight about successful small business marketing and offers some Dos and Don'ts for making sure your efforts pay off.
Key Employment Practices for Small Business
Learn about the importance of ensuring proper employment practices for your small business in this post from SCORE mentor Rex Winter and guest Jody McLeo of McLeod Legal Solutions in Charlevoix.
Customer Service in the COVID-19 Era
Your customers may not see your smile, but they can hear your smile says guest blogger Becky Philipp-Kranig, owner of Bearcub Outfitters in Petoskey, She explains why customer service remains the same during the pandemic, but the way we carry it out has changed.
Your Business Elevator Pitch
Are you prepared to discuss your business at any given moment? Do you have a short pitch to share? Sheila Simpson shares tips for having your elevator pitch ready.
Be Your Own Boss: 4 College Degrees That Lead to Small Business Success
Understanding basic business concepts will benefit every entrepreneur. Doug Tippett, career development specialist at North Central Michigan College, explains which degrees can provide essential skills for any business.