Welcome to the SCORE Small Business Success Blog, where small business experts and mentors share tips, discuss trends, and provide advice on a wide range of topics affecting entrepreneurs in every industry.
SCORE mentor Margo Johnson offers up some expert advice on the importance of delegating to increasing productivity and enhancing retention of top employees.
What do you know about Community Development Financial Institution? If your answer is not much, you are not alone! Guest expert Annie Olds tells all about this important resource, including her company, Venture North Funding and Development.
Get your Google Business Profile right with tips from guest expert Marcie Wolf, owner of Abuzz Creative.
As the old saying goes--it’s not what you know, it’s who you know. Guest expert Tracy Dryovage, Vice President of Commercial Lending at First Community Bank in Petoskey, shares the importance of maintaining a solid network and how to increase your connections.
Guest expert Cheri Hoffman, SCORE Mentor, discusses how to prevent yourself from becoming a victim of phishing--a scam that entices you to click on malicious code or urges you to verify personal information on a phone call.
Search Engine Optimization is Everything. Marcie Wolf explains why you need to understand your audience and how Google's Search Quality Rater Guidelines work ... so you can build traffic with expertise, authority and trustworthiness.
SCORE mentor Jim Abbey says remaining vigilant in monitoring your business's media exposure is essential and requires a dedicated employee to review electronic feedback every day. Get some tips for handling media coverage by reading more.
SCORE's Kathy Bardins shares why your most important tool may not be what you think. The way you reach your customers--websites, social media, digital advertising--won't work unless you collect nd add a contact email to your database. Read on for the reasons this is so essential in completing your marketing toolkit.